Tooting Our Own Horn

May 2nd, 2012

If you can remember 1997, if you had any internet access at all it was a 33.6 modem. There was no Google, no YouTube, no Amazon - almost nothing we know today. But we were already here helping a few clients get online with modest websites. Many of those earliest clients are still with us today.

This week Williams Web celebrates 15 years in business, and that is worth at least a little trumpeting. So here goes, and please forgive our pride just this once as we “toot our own horn”.

‘Toot’ Number 1 – Client Loyalty.
We built our business on the philosophy that profitability is the by-product of good service and reliability. We also built our business to be able to withstand economic ups and downs, and we are thankful that so-far we have. As a result, most of our clients stay with us (or come back to us after exploring the ‘greener’ grass on the other side for a while). Our clients know that we will serve them well, and that we will continue to be available to serve them in the future. That is as much our ambition today as it was in the beginning. We value our clients greatly and try to show it every day.

‘Toot’ Number 2 – Superior Product.
Our SiteNow® website management system has actually been called ‘venerable’. That word doesn’t seem to fit a CMS system, but nonetheless we accept it. What an honor it is for one of our products to be called revered, lofty, and impressive. And if we may say so, SiteNow really is “all that and a bag of chips”. SiteNow is used by more clients in our region that any other commercial CMS. In fact, it may be used more than all commercial CMS systems combined in our area. There is good reason for that:

  • SiteNow is more logical and easier to use.
  • SiteNow is consistently updated with new modules, improvements, and web standards.
  • SiteNow websites consistently rank higher in search engine results and many are #1 for their primary target phrases.
  • SiteNow is flexible, extensible, and versatile so you will never hear us say “We can’t do that.”

And all of our client’s websites are on managed and monitored servers at Rackspace, where almost 50% of the Fortune 100 companies host websites, services and applications. That means superior reliability and availability for our client’s websites.

‘Toot’ Number 3 – Staff Continuity
Throughout our history, the average tenure for Williams Web management and production staff is over 8 years. Why does that matter? First, it demonstrates that Williams Web is a great place to work, and happy employees are happy to serve - and that makes our clients happy. Staff continuity also means continuity of support. Our clients have built effective and understanding relationships with various Williams Web staff members whom they call on and even depend on for their various support needs.

‘Toot’ Number 4 – Innovation and Progress
To the best of our knowledge, our SiteNow system was the first commercial CMS system created by a company in our area. Our HIPAA compliant patient forms system is used by many medical practices. And now, Williams Web is leading the way again with fully manageable mobile and responsive website solutions.

How’s that for a brass quartet?

I’m done tooting, so now this blog will return to its usual informative content, at least until 2022 when we might need to strike up the band again for our 25th anniversary. Hopefully, we will have the opportunity to serve your organization during the next ten years and beyond.

Posted by Williams Web | Topic: Thoughts and Fun

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